Made in a Day Season 1 Episode 3
In the series exploring cutting-edge manufacturing in America, the new balance flagship factory in Lawrence, Massachusetts is featured. They are one of the few big brand sneaker companies still making their shoes in America. A combination of high-tech machinery, hand crafting skills and global logistics come together to make and distribute their best-selling sneaker and bring it to the world.
Serie: Made in a Day
Episode Title: Sneakers
Air Date: 2020-08-15